# The CompOps Studio

A publication by Forma.ai

## Sales Planning

### Articles
1. [Consumption pricing is reshaping sales planning (See how experts from IBM, Nutanix, and Wolters Kluwer advise adapting)](/content/resources/article/consumption-pricing-sales-planning/index.html)  
2. [Inside the CRO’s mind: How AI is reshaping sales capacity planning](/content/resources/article/ai-sales-capacity-planning/index.html)  
3. [How a Microsoft sales ops leader engineers strategy at scale](/content/resources/article/microsoft-sales-operations-strategy-at-scale/index.html)  
4. [Marnie Sprenger on why your comp plan can't solve an undefined GTM problem](/content/resources/article/nutanix-sales-comp-gtm-alignment/index.html)  
5. [From enablement to sales performance engineering: Okta's Lauren Silvers on what's next](/content/resources/article/okta-sales-performance-engineering-revops/index.html)  
6. [Prev Dole on the execution gaps that derail even strong sales compensation plans](/content/resources/article/hidden-execution-gaps-sales-compensation-plans/index.html)  
7. [AI-driven sales performance: How trust impacts forecasting, incentives, and revenue decisions](/content/resources/article/ai-driven-sales-performance/index.html)  
8. [The top 9 incentive compensation management software vendors, compared](/content/resources/article/incentive-compensation-management-software/index.html)  
9. [What's driving sales motivation beyond the comp plan?](/content/resources/article/seller-motivation-beyond-sales-compensation-plan/index.html)  
10. [ClickUp’s Jason Wooten on top sellers, procurement pressure, and leadership risk](/content/resources/article/clickup-jason-wooten-top-sales-talent-leadership/index.html)  
11. [The 9 Best Sales Performance Management Software Solutions](/content/resources/article/sales-performance-management-software/index.html)  
12. [Inside Clarivate’s revenue quota shift: what it takes to make comp change stick](/content/resources/article/clarivate-revenue-quotas-sales-compensation/index.html)

## Incentive Compensation Management

### Articles
1. [From payout crisis to global playbooks: Sales comp with Gavin Tapper](/content/resources/article/sales-compensation-with-gavin-tapper/index.html)  
2. [Inside Rogers’ sales comp engine: How Les Reif runs incentives at national scale](/content/resources/article/inside-rogers-communications-sales-compensation-engine/index.html)  
3. [Admin vs. strategy: How to find (and grow in) the right sales comp role for you](/content/resources/article/sales-compensation-administration-vs-strategy/index.html)  
4. [From analyst to advisor: Concrete ways to fast-track your sales comp career evolution](/content/resources/article/how-to-advance-from-sales-compensation-analyst-to-advisor/index.html)

## AI & Data in SPM

### Articles
1. [Sales Comp Showdown: Best Practices from Revenue Vs. Comp Leaders](/content/resources/article/sales-comp-showdown-video/index.html)  
2. [The Role of Data in Your Sales Compensation Plan Design](/content/resources/article/the-role-of-data-in-your-sales-compensation-plan-design/index.html)

## Maximizing seller performance

### Articles
1. [How RevOps Leaders Plan to Accelerate Sales Performance in the year ahead](/content/resources/article/accelerate-sales-performance-in-2025/index.html)  
2. [Uniting Sales Compensation and Go-to-Market Strategies, with Alex Gousinov of Twilio](/content/resources/article/uniting-sales-compensation-and-go-to-market-strategies-with-alex-gousinov-of-twilio/index.html)

## Forma.ai News

### Articles
1. [Forma.ai Opens First Asia-Pacific Office to Accelerate Global Expansion](/content/resources/article/forma-ai-opens-first-asia-pacific-office-to-accelerate-global-expansion/index.html)  
2. [The Intern That Never Left](/content/resources/article/the-intern-that-never-left/index.html)

## Digital Events

### Webinars
1. [4 ways to boost your sales comp admin team's revenue impact \[new research\]](/content/webinar-info/sales-comp-admin-impact/index.html)  
2. [Looking ahead: The trends redefining how sellers are incentivized & motivated](/content/webinar-info/trends-redefining-seller-incentivizes/index.html)  
3. [Designing healthy rivalry: How to use competition to drive sales performance](/content/webinar-info/healthy-rivalry-using-competition/index.html)

## Whitepapers & Guides

1. [Forma.ai: Architected for agility](https://cdn.prod.website-files.com/6512f4b8430d8d5f0ef506de/667acd515c3693a38143673d7f60d7f9_Forma.ai%20%E2%80%93%20Architected%20for%20Agility.pdf)  
2. [An overview of Forma.ai](https://cdn.prod.website-files.com/6512f4b8430d8d5f0ef506de/68df0c425bd68bd9cb81a795_An%20overview%20of%20Forma.ai%20(1).pdf)  
3. [The Sales Comp Showdown](/content/sales-compensation-showdown/index.html)